AboutWork

Akerman

SERVICES
Brand Identity, Packaging Design
STUDIO
Independent
SECTOR
Fashion

A complete brand identity and packaging design for Akerman, a contemporary apparel brand redefining classic tailoring through a minimalist, refined, and timeless visual language.

Akerman is an apparel brand that reinterprets classic tailoring through a contemporary lens, translating traditionally formal pieces into everyday wear. I designed its full visual identity, from the logo to the packaging system.

The approach was to create a minimalist and refined identity, with a clean and precise visual language that remains current and effortless. Akerman positions itself within this duality: elevating the ordinary, softening structure, and transforming timeless silhouettes into versatile essentials designed to move seamlessly between formal and everyday contexts.

Woman in black tailoring leaning on an iron fence
Cappuccino with a round Akerman sticker on the foam
System of Akerman woven labels A to G
Akerman label sewn inside a dark blazer
Burgundy dotted board with brand words and campaign photos
Woman in black set drinking coffee on the street
Akerman Instagram post mockup over a street photo
Package wrapped in honeycomb paper with burgundy Akerman card
Akerman stamp over a vertical campaign photo
Wide black linen trousers with a woven leather belt
Akerman banner flag on a building facade
Black and white Akerman shopping bag on a table
Other work